This turns out to be a misdirection, as the band instead emerges from a midfield stage which connects to the main stage by a long ramp. Hooded figures appear on the main stage in a nod to NSYNC’s previous tour entrances. Fatone then scrawls the phrase Dirty pop on a chalkboard. The words are combined to form PopOdyssey: "an adventurous journey towards popularity, beginning as just a dream and ending in reality.” Joey Fatone, dressed as a professor in a classroom, appears in the video and plays a montage that details NSYNC’s journey from their origins to the present.
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The show begins with a short film that spells out the definitions of the words Pop ("music popular with the general public") and Odyssey ("a long series of travels and adventures") on a typewriter. The tour ended in the Caribbean islands of Turks and Caicos. Celebrity peaked at number one on the Billboard 200, setting the second-highest record for first-week sales after their previous album No Strings Attached (2000). The tour also opened the newly built Heinz Field. The band also partnered with the Candie's Foundation to help prevent teen pregnancy. During the show, public service announcements were shown for an anti-drug campaign with the Office of National Drug Control Policy, along with promotional spots for On the Line, a film starring band members Bass and Fatone which was to be released theatrically in the fall of 2001. They were joined on tour by several pop acts including: Christina Milian, Samantha Mumba and Deborah Gibson. The opening of PopOdyssey was held at Alltel Stadium in Jacksonville, Florida to positive reviews. Two months into the tour, the band expressed hopes of later bringing their shows back to Europe, where they started, in addition to Australia this did not come to fruition. However, PopOdyssey was one of the most anticipated tours of 2001. Additional tour dates were also cancelled due to weather conditions in the South. As a result, NSYNC decided to perform the album's unreleased songs on the tour before it was released.
NSYNC's third studio album Celebrity was initially planned to be released on June 26, 2001, but was moved to July 24, 2001. The tour was then postponed to May 23, 2001, to ensure that the crew were able to complete the stage construction. PopOdyssey was considered "the largest production for a pop concert", as the stage was five stories tall and included three video screens and five mini-stages.
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So the whole tour revolves around the meaning of pop and what was popular from the '40s til today." Initially, the tour was expected to begin at the Pro Player Stadium in Miami, with English pop group BBMak slated to be the opening act. Band member Lance Bass said the inspiration for the tour's concept was the film 2001: A Space Odyssey, saying, "We wanted to do 2001: A Pop Odyssey and pay tribute to pop icons. Following the performance, SFX Entertainment announced the band were beginning a summer concert tour, to promote their upcoming album. While promoting their appearance at Rock in Rio in 2001, the band stated that have already begun production on their forthcoming tour. The tour primarily visited North America.
It was also nominated for "Most Creative Stage Production" for Pollstar's "Concert Industry Awards". The 2001 tour earned over $90 million, becoming one of the biggest tours of the year. The tour, which visited stadiums, was NSYNC's first to include backup dancers, and is known for its elaborate audio and visual effects which included lasers, fireworks, animation, and suspension wires. The tour became the biggest production in pop music, beating U2's PopMart Tour. The tour's name is defined as "an adventurous journey towards popularity, beginning as just a dream and ending in reality". Sponsored by Verizon Wireless and Chili's, the tour promoted the band's third studio album, Celebrity. PopOdyssey was the fourth concert tour by American boy band NSYNC.
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